Grossman

June 30th, 2004
Transcription by Ben Tupper

ECHO CHAMBER PROJECT: Why don't you introduce yourself and your role at NBC and PBS.
LAWRENCE GROSSMAN: I'm Larry Grossman, former President of NBC News and of PBS.

ECHO CHAMBER PROJECT: Okay. Talk a little bit about the process of each day -- When you decide what is going to be news and the timeline for when that happens for each show that goes on in the evening for NBC.
GROSSMAN: Well, these days it's vastly different from the way it was when I was there. Because now NBC News, and all the network news -- are also on cable -- which is an endless cycle, so that it works 24 hours a day. The Today Show starts on the NBC network with the news reports. And there's an Early News before that on the network. And then the evening news. And the news cycle just keeps going on and on. And you try to be up to date and make the decisions just as you go on the air.