Themes for the Future of New Media
Using the tagging technique in Final Cut Pro described here, I was able to come up with a number of major themes from the interviews that I conducted with 13 leaders of the new media movement at the Personal Democracy Forum.
- * Internet revolution was in the Demand Side and not just the Supply Side.
* Audience are not just consumers, they're now producers
* Audiences can now supply their own demand.
* Audience wants more choice and control
* Markets are conversations
* Journalism is becoming more of a conversation than a lecture.* Technology is rapidly changing Politics, Media & Culture.
* The Internet changes everything
* There are a lot more changes in the future that are totally unknown.* There will be more balancing between top-down Hierarchy with bottom-up Grassroots
* Culture will no longer come from centralized sources of mass media.* Blogs will give mainstream media more competition, but won't replace them
* Intelligence of the Network transcends the intelligence of an Individual
* Americans from all stripes are getting fed up with the mainstream media.
A lot of these themes originate from Doc Searls and the rest of The Cluetrain Manifesto gang.
It'll be interesting to see how many of these concepts I'll be able to coherently tie together in this proof-of-concept editing experiment.
The intention behind this short film is to aggregate the latest thinking of where new media is going. The Echo Chamber focuses primarily on the performance of the television and mainstream media leading up to the war in Iraq. Most of my interviews have focused on where the media is at and where it has been.
I went to the Personal Democracy Forum talk to experts who have a good idea where media is going -- because I think that the future of media is very optimistic and exciting.
The New Media Ecosystem is still evolving, and I hope to demonstrate some of the possibilities for new media with this short film and a lot of the ideas that I've been talking about here on this site.
